Scale Profitably with the System That Finds Your Winning Creative and Offers.
The Creative Offer Matrix is a data driven framework that replaces guesswork with a proven process allowing you to lower CPAs, increase ROAS, and build a predictable scaling engine for your brand.
Proven Framework
The Creative Offer Matrix
Most brands rely on random testing and luck to find what works. They waste thousands on ads that never had a chance and are stuck on a scaling plateau.
This problem is now critical because of Meta's Andromeda update. Targeting is officially a 'black box' You no longer control who sees your ads Meta's AI does. Your only lever for growth is what you show them. Feed the Andromeda AI guesswork, and you'll burn cash. Feed it a strategic system, and you unlock predictable scale.
The Creative Offer Matrix is that system. It tests ad components that matter: hooks, offers, angles, and formats. It’s built around where your customer is in their buying journey and what is actually driving results on your ad account and store.
Some of these ads convert. Some don't. Can you tell the difference?
(That's what the Creative Offer Matrix reveals.)
- Eliminate Guesswork & Wasted Ad Spend. Stop throwing money at random tests. The Matrix provides a data driven framework to find what actually converts, maximizing your ROAS from day one.
- Isolate Your "Scaling Levers. We systematically pinpoint the exact hooks, offers, angles, and formats that resonate with your ideal customer, giving you a proven formula to build upon.
- Build a Perpetual Pipeline of Winning Ads. End the "one-hit wonder" ad cycle. The Matrix is a repeatable process for developing fresh, high-performing creative, ending ad fatigue and breaking through scaling plateaus for good.
- Align Every Ad with the Customer Journey. Deliver the perfect message at the perfect time. We map creative to your customer's awareness level—from cold prospect to loyal buyer—to dramatically increase relevance and conversion rates.
- Receive Expert, Full-Funnel Consultation. This is more than just ads. You get a strategic partner to analyze and optimize your entire system, from ad click to landing page, checkout, and email follow-up, plugging leaks you didn't even know you had.
Thomas Mcnaught
Growth Strategist
My Track Record
10 years of finding what actually drives growth
I've spent the last decade managing ad accounts across dozens of industries with over $20M+ in spend and noticed the same patterns behind every high-performing brand.
Along the way, I've worked with some of the world's top digital marketing agencies as a Growth Strategist, analyzing what truly drives performance in today's digital landscape.
Those insights became the foundation for the Creative Offer Matrix a framework built from real campaign data to help brands scale profitably, not just spend more.
- Ad Spend Managed
- $20M+
- In E-com Growth
- 10+ Years
- Brands Supported
- 50+
- Point of Contact
- 1
Partnership Stories
What People Are Saying
Real success from partnerships designed to drive profitable growth.
"Thomas's execution and deep understanding of digital marketing, particularly his use of data-driven strategies to implement effective campaigns consistently, time and time again, set a high bar for others to follow."
"Before Thomas stepped in, our ads were hit or miss. He helped us figure out what was holding things back and guided us on what creative actually works. Our results have been solid ever since."
"We're still working with Thomas and it's been great so far. He's helped us tighten up our campaigns, explained everything clearly, and made a big difference to how we handle our marketing overall."
Book a call
Let's Build Your Scaling Engine
We'll use this 30-minute strategy call to determine if the Creative Offer Matrix is the right fit to achieve your goals.
Note: To ensure direct, senior-level attention, I only take on 3 new Matrix clients per month.
What to Expect From The Call:
This is a planning session, not a sales pitch. We will:
- Audit Your Goals: We'll dive deep into your specific revenue targets and the real bottlenecks holding you back.
- Map the Opportunity: I'll show you how the Matrix framework is designed to solve your exact creative and funnel challenges.
- Define Your Path: You'll leave with a clear understanding of a data-driven system to find your winning ads, without the guesswork.
- Ensure a Fit: We'll honestly assess if this partnership is the right move to scale your brand. No pressure.